Rethink
From Psychosis To

Executive Creative Direction

We worked with Rethink on a pro bono basis to help change the stigma around psychosis.

Because people think that once you experience a psychotic episode, your life is over. But it’s not. Not if you catch it early.

We created OOH and social assets to show the vibrant lives sufferers can go on to enjoy if they are helped at the right time.